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TechWise Research Saves International Clients Time and Money

As many of TechWise Research studies are international in scope, it is essential to offer them in various languages to boost response rates and improve the quality of the data. To save clients both time and money, TechWise Research has developed a multilingual tool that offers clients the ability to translate the surveys themselves. “Many of our clients like to have editorial review over the translated surveys before we go to field,” explains Chip Levinson. “Surveys with technical jargon sometimes need to go through several rounds of edits to get everything ‘just right.’ This tool saves our clients time and money and allows them to be better informed and more involved. For our clients who prefer to outsource the entire process, we are pleased to offer them translation services.”

posted @ Saturday, October 3, 2009 by Chip Levinson


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